Tamago / by Natashia Tjandra


Tamago Egg’s premise is deceptively simple: tap on this egg one million times. The egg starts to crack and something will happen at the end. This app has been downloaded 4,000,000 times from iTunes. Many built arduino and design hacks to complete this challenging task. This review is an attempt to explain why. 

Jesus Diaz of Gizmodo.com, puts his own spin of philosophy to it. 

So why deceptively simple? Because Tamago Egg is no app. Tamago Egg is an existential trap. It’s showing you the light, if you still have eyes to see.

Tamago Egg is a symbol of the aborted omelette that is your life. Our life. This app is a metaphor. A social provocation. A call to revolt against the the establishment. To change the world. Tamago Egg is a complete philosophical system in and on itself, the pinnacle of thinking that went from Socrates to Aristotle to Kant and Kierkegaard to these handful of megabytes in iTunes and Google Play. This app is all there is, the perfect summary of our modern world.

One million taps to crack a stupid egg. One million taps to get ten million points in Temple Run. Another one for texts, for mails, for Twitter, for Facebook. A hundred thousand million taps to call your friends and family. It doesn’t matter where. At the end it’s all the same. Tap, tap, tap. TAP! Tap your screen. Tap your keyboard. Tap your trackpad. That’s all we do. Every single day.

Features Counter • Share via twitter • Sound control

•   Obsessive fun
•   A good venting app - tap, tap, tap, tap, tap, tap, tap, tap, tap
•   the counter encourages you to tap more, somehow
•   pared down graphics

•   Time consuming
•   Frustrating
•   I wish the graphics are prettier though

Smile Factor
•   Tamago Eggs tweets the number that you’ve knocked the egg, when you click on its “share” button. An example: I knocked on 866 times the egg! #TAMAGO
•   You can see the progression of the cracks on the egg

The Verdict
I can’t decide. It’s an obsessive kind of fun for me. A venting app. Or I might just give up. The last time i checked, I’m at 4,323 taps.

Want to know what happened after 1 million taps?
Serious Spoiler
Funny Spoiler